PR Agencies in Orange County: Are You Pitching or Are You Positioning? There’s a Difference
Businesses often confuse pitching with positioning. They think sending press releases and chasing journalists is enough to secure credibility. But pitching without strategy often leads to scattered mentions that fade quickly. Positioning, on the other hand, ensures every piece of publicity aligns with the brand’s core values and long-term goals. That’s where PR Agencies in…